Golden State Warriors

In The News
February 16th, 2013

Golden State Warriors Unveil Sleeved Jerseys

The NBA’s Golden State Warriors have raised eyebrows with their new alternate uniforms, which have sleeves. Bill Littlefield spoke with Paul Lukas of Uni Watch about the team’s new look.

January 12th, 2013

Warriors’ Kirk Lacob Is A Rising NBA Star Off The Court

The Golden State Warriors are off to a hot start, but one of the franchise’s young stars is someone you’ll never see on the court. Forbes Magazine recently named 24-year-old Warriors assistant general manager Kirk Lacob to the sports edition of its “30 Under 30″, a list of young and influential figures in the business of sports. Lacob joins Bill Littlefield.

Sports Business
May 26th, 2012

Sports Team Branding: What’s In A Name?

It’s fairly obvious that New York Mets sounds better than Flushing Mets. But choosing the geography end of a franchise name isn’t always so simple. With more teams making changes, Doug Tribou talks to marketing professor Rich Campbell.

October 15th, 2011

NBA’s Stephen Curry Hits The Books … Again

Twenty-three-year-old Stephen Curry, guard for the Golden State Warriors, is taking advantage of the down time provided by the current NBA lockout, resuming his studies and attempting to earn his college degree from Davidson College. Scott Graf reports from North Carolina.

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